The latest news and developments from SENSANALYSIS

News Archive

2018-02

Welcome to India!

We are excited to announce that we have expanded our footprint in Asia with the opening up of our office in India. A country of…

2017-10

Rethinking Packaging Research

Packaging plays a key role in a brand’s success. Yet, traditional packaging research only scratches the surface at understanding what the package says about the…

2017-09

Ads have a smell ……

When developing an ad or a pack it is of paramount importance not only to consider visual and aesthetic aspects, but also emotional aspects, as…